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MARKETING & COMMUNICATIONS CENTER

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The stakes have never been higher to manage the dynamic relationship among employees, customers, and other stakeholders. Success requires pertinent, practical and proven marketing and communications know-how. We aim to address your most important opportunities through timely, peer-proven and practical knowledge that inspires you for what's ahead.

INSTITUTES

RESEARCH & INSIGHTS

Toward Standardized Social Outcomes for Companies

Toward Standardized Social Outcomes for Companies

A new pilot study from The Conference Board and the Impact G…

Brand Equity Risk: Challenges in the Digital Marketing Era

Brand Equity Risk: Challenges in the Digital Marketing …

What’s the impact of digital and social marketing on b…

Innovate or Hunker Down: What Executives Think about Data Privacy, Security, and Regulation

Innovate or Hunker Down: What Executives Think about Da…

In the face of data privacy compliance, do you take the easy…

C-Suite Challenge<sup>™</sup> 2019: The Future-Ready Organization

C-Suite Challenge™ 2019: The Future-Ready Organization…

How CEOs and C-suite executives are transforming for the fut…

China and the UN Sustainable Development Goals: Policy Priorities and Business Strategies

China and the UN Sustainable Development Goals: Policy …

Many of China’s most pressing domestic policies align …

The Long Arm of the Law: GDPR's Impact on HR Data

The Long Arm of the Law: GDPR's Impact on HR Data

GDPR mandates that human capital data, much of which qualifi…

Total Impact Valuation: Overview of Current Practices

Total Impact Valuation: Overview of Current Practices

Total impact valuation—the practice of quantifying and…

Corporate Communications Practices 2018

Corporate Communications Practices 2018

Companies are bolstering their corporate communications team…

EXPLORE

CONFERENCES & EVENTS

2019 Merger Integration Conference - New York May 09 - 10, 2019 (New York, NY)

Sales Integration: Lessons from an Industry Giant May 09 - 10, 2019 (New York, NY)

2019 HR M&A Lab - San Francisco June 06 - 07, 2019 (San Francisco, CA)

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DATA & ANALYSIS

DATA & ANALYSIS

Consumer Measures

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EARN CREDITS

PRESS

Register to earn HRCI, SHRM, and CPE credits on our upcoming webcasts, conferences, and other events.

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Our Experts

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Steve Odland

President and CEO
The Conference Board, Inc.

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Alexander Parkinson

Senior Researcher
The Conference Board

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Jan Botz

Program Director, Corporate Communications Strategy Council and Internal Communications Council II
The Conference Board

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Neville Hobson

Social Media Strategist
The Internet Society

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JP Kuehlwein

Marketing Institute Leader
The Conference Board

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Denise Dahlhoff, Ph.D.

Senior Researcher, Consumer Research
The Conference Board

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Vanessa DiMauro

CEO
Leader Networks
Senior Fellow
The Conference Board Marketing and Communications Center

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Alicia Nieva-Woodgate

Managing Director
ANW Networks
Senior Fellow
The Conference Board Marketing and Communications Center

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Katie Paine

Founder and CEO
Paine Publishing
Senior Fellow
The Conference Board Marketing and Communications Center

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Jeff Pundyk

Senior Fellow
The Conference Board Marketing and Communications Center

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Jen McClure

Program Director, Social Media Council
The Conference Board
Distinguished Principal Fellow
The Conference Board Marketing and Communications Center
CEO
JEM Consulting

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Susan Getgood

President
GetGood Strategic Marketing
Advisory Board Member
SNCR

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Timothy Powell

President
The Knowledge Agency
Senior Fellow
The Conference Board Marketing and Communications Center